I can't really speak on the benefits of LCD other than fact that burn-in is a non-issue supposedly, but, I can say that I love our Panasonic plasma that I bought last year.
http://www.crutchfield.com/S-xgMrXSx218 ... P50X1.html
I never was into high-tech tv's, but for under $1k it looks great and I don't quite see how folks spend thousands more for all the gadgetry.
Making the transition to HD is such a huge change, I regret getting caught up in all of the specs (720, 1080, etc...) while doing my research, especially coming from a 26" Sylannia.
It's funny because I originally installed the set and flipped to the HD channels and it really didn't look too hot. In fact it was very grainy, so I just figured that was the result of buying a budget plasma because TWC verified it was in fact an 'HD box'.
I ended up bringing the box in to the Atlantic office and they give me another one to try out, hooked it up, flipped to any channel over 200, and WOW! No regrets from not spending double for the 1080 or a few hundred more for the same size tv in LCD.
After doing way too much research, the biggest two drawbacks of plasma are glare and burn-in. Personally, I haven't had an issue with either, but it would be a good idea to not pause a movie or watch a program for an extended period with a "ticker" (i.e. the Dow scroll) during the first 100 hours or so.
As far as getting a fair price & service I'd go the same route again when the time comes; the bedroom could use a 36" so that I could remove the wall/arm mounted Sony 20" artifact. Basically, I found the best price from a certified online retailer that included a free wall mount (those ain't cheap either) and politely asked Crutchfield to match or beat it. Crutchfield's service has always been top-notch and they certainly are no small operation.