Karl Shultz wrote:
They had a bit on Chrome on Marketplace (NPR) tonight. The guy they interviewed said that the play was, most likely, a way to bring new features to the browser that would allow apps - think Google Maps - to improve more quickly. Google makes their money on advertising. So even if Chrome tanks in the "Browser Wars," so long as Microsoft and Mozilla implement these new feature sets, Google wins.
Hrm. Bringing new features into the browser to allow apps to become more clever. Sound familiar? Reminds me an awful lot of IE, back when Microsoft first went after Netscape Navigator.
But the "don't be evil" side of the story is, from what I understand -- Chrome is 100% open source. So whatever cool browser functionality Google creates is available, line by line in code, for Mozilla and MS to pick up for their products.
I'm guessing that, from Google's perspective, it's an opportunity to expedite improvements in web services. If they do enough cool stuff for their apps in Chrome, the other guys will follow suit, and may even be able to pick up the source code for free from Google. I'm sure their goal is to eliminate the middlemen in defining defacto web standards.
Not a bad plan. As an avid Google application user, I'm looking forward to their fast-path to browser improvements. I'd like to stay with FF as the underdog though.
I also wonder if there is a business complication in the fact that Mozilla is not-for-profit. I know that acquisition of not-for-profit by for-profit is difficult. Maybe Google is hiring off all the Mozilla developers and that company is on a planned death spiral, acquisition by attrition.
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