I just recently started a Verizon account and got Droid X's for my wife and me. The whole process was pathetic. No transparency, the sales reps (both on the chat client and on the phone) don't know anything.
My wife had a line on her folks family plan that we wanted to cancel but she wanted to retain the number. I know there is an option for 'transfer of liability' but then the line wouldn't be eligible for the promotion on the Droid X which was worth more than the cancellation....anyway, point is she wanted to keep her old number. So I spoke with 4 online reps and 2 on the phone and I got 4 different answers with the 'average' of the bullshit they were telling me was 'yes, she can keep her number'. Ok good........nope, finally went through with it and got to the store to do all this and after a line is canceled, the # is held in some probationary state for 6 months before it is released and even then you can't cherry pick it for a line.
Next thing. I wanted to know EXACTLY what the total bill would be, so I asked a rep where I would see this number including all taxes/fees etc. She said on the final page of the order process (I had to do it online to get my company discount). I didn't like this answer since on the second to last page you have to input your SSN and billing info. Anyway, she/he assured me that if I didn't want to go through with it, I could cancel and the info would be deleted. I got to the last page....saw the number. Ok, good. Well I got the 1st bill and that number was devoid of the taxes and fees. I recreated a cart online and there was no 'stars' or notes about this.
Finally, within 20 minutes of placing the order, I got an email about that $10/month promotion for smart phones where you don't have to pay the 'extra line charge'. Great. Even the documentation that came with the phones referenced this promotion. This would lead a less savvy customer to assume it is accounted for. Nope, wasn't in the bill break down. Called, had them fix it.
Anyway, I will say that chances are good that I would have gone through with everything that I did even had all these reps knew their ass from a hole in the wall, but I can't understand how such terrible customer service can fly in a major company like VZW.
Maybe, I've had such a miraculously lucky experience with ATT/Cingular for the last 8 years that I'm naive to the fact that all these wireless companies are terrible

.