steve remchak wrote:
I do remember when I first started with the club that I joined in part so I could read & post on the forums. Allowing non-members to read the forums will not necessarily cause them to join the club.
The problem is that we don't have any real empirical evidence as to the impact of having an open/closed forum. It is just anecdotal and I think everyone has different personal experiences. Some just join, while others I think might be on the fence and just don't even deal with the hassle. I personally see the people who ask to join the forum but never join. I get a few emails a month for this, I tell them it is club members only, try to pump up the benefits of joining the club and then point them to the online PDF form used to join. I would say that few reply to that email. Those that do say they were looking to get information about a future event, but are not members. Very few follow through with joining and sending me another request to join the forum. These are the people who have interest, but view the club as a private society. For those that are not shy, they may go ahead and join, but I think there is a group of people who loose interest and walk away.
Years ago, I think we could afford to have a "only the strong survive" mantra in that if you can't "man up" and join then we are OK with loosing you (I am not saying this was an unspoken policy). But I think we need to promote not just membership, but interest in the types of activities that we do. More of a "if we build it they will come". I would focus less on driving membership numbers than on attracting people to events. If we are doing a good job with the events, most will join.
Prior to the forum existing there was (and still is) the THSCC Listserv (email distribution list). It was open to anyone who wanted to subscribe. It was in effect the THSCC "forum", but in email form. I definitely was part of that prior to deciding to join. The closed forum killed off that way to ease into the club.
Richard
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Richard Casto
1972 Porsche 914
2013 Honda Fit Sport
2015 Honda Fit EX
http://motorsport.zyyz.comMoney can't buy happiness, but somehow it's more comfortable to cry in a Porsche than a Kia.